Google says hi to small business
When Google decided it was time to breathe new life into their Ad Products marketing, we knew it was going to be a massive undertaking. A sprawling menagerie of the most important products within the Google family had to be reimagined in the way they spoke to users. With a more personal tone and fresh look at site design, interaction, photography, and video – the Tech Giant needed to make it easier than ever to build success online.
40 different Google product sites were consolidated and streamlined down to 24. A comprehensive and unifying design system was built with brand consistency and future proofing modularity at its core.
Now no matter where a user enters the Google ecosystem, they can clearly feel the connected brand experience across every product.
